Resilience and Innovation to Navigate Adversity in Crowdfunded Projects - Sponsored by SIG-SM

Description

In a world where funding institutions and venture capitalists dominate the digital product development landscape, crowdfunding engages a global crowd to finance visionary ideas and address underrepresented needs. However, despite recognizing the challenges of managing crowd expectations, there is limited understanding of how developers navigate these challenges following the successful funding of their proposals. This webinar elaborates on a comparative, longitudinal, and in-depth grounded investigation, illuminating the prevalence of 'resource adversity' within crowdfunded digital development projects. While adversity compels developers to seek additional funding and advocate for changes in various project aspects, this study offers a perspective that departs from resource-centric viewpoints and emphasizes resourceful decisions to proactively establish resilience, resist precarious changes, and facilitate the release of high-quality products and post-adversity benefits. Dr. Ghobadi will discuss theoretical and practical implications for entrepreneurs and platform owners and discuss with the audience avenues for future research.